Strategic Controlling

Strategic Controlling: Supporting the Corporate Strategy Process

The application of strategic analysis techniques to support long-term decisions of corporate management is referred to as strategic analysis. Although the final interpretation and decision-making is part of the responsibilities of corporate management, collection of data, application of certain techniques, and preparation of the results support the strategic decision makers at the corporate level. In addition to that, long term plans and budgets are prepared based on the decisions made on the strategic level.

Examples of Sub-Tasks:

• PEST/EL (macro-economic analysis)
• Industry Structure Analysis
• Portfolio Analysis